Garage launches debut activewear collection

Garage has launched its first-ever activewear collection, ‘Active,’’ as the Canadian women’s wear brand expands its ‘Off-Duty’ category.

The debut activewear collection includes 15 new styles made from breathable fabric with four-way stretch and designed for physical activities. Pieces in the new ‘Active’ collection include a sculpt zip-up jacket, workout shorts, and flare leggings with integrated pockets in sizes XXS to XL. 

“We wanted to create a complete lifestyle collection that mixes sculpting active fabrics and the softest fleece to outfit our customers throughout all aspects of their busy lives,” says Bobbi Wendland, senior product manager for lifestyle at Garage, in a statement. “We’ve experienced success with our loungewear options and aim to elevate the collections even further.”

To mark the launch of the new product category, the Groupe Dynamite Inc. (GDI) owned brand is partnering with Ashtin Earle, sister of TikTok star Alix Earle, to host an exclusive event at SkyLoft in West Hollywood, Los Angeles, on July 24. The event includes a special Pilates class led by well-known instructor Briar Nolet. 

“We’re already outfitting our customer for all other aspects of her life, whether that’s work, school, going out, or lounging. We want her to feel empowered by Garage when she’s moving, too,” says Sola Desgagne, director of marketing at Garage, in a statement. “When launching this collection, we wanted to partner with a girl who is truly doing it ALL in Garage. Ashtin is the IT Girl, growing her influence all while balancing school, work, family, working out, and a very active social life, making her the perfect partner to showcase feeling confident in our products during every step of her busy life.”

The new Active collection is now available at more than 200 Garage retail locations throughout the United States and Canada and online at garageclothing.com, with prices ranging from 29.95 to 49.95 USD.