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Authentic partners with Profile to launch Billabong big & tall and plus collection
Authentic Brands Group has announced a partnership with Profile Ent., specialists in the big & tall and plus women’s apparel categories, for Billabong apparel.
Through the agreement, the company said, Profile will take on manufacturing, wholesale and the distribution of Billabong big & tall mens as well as plus women’s apparel across the U.S. and Canada.
“We are very excited to kick off this partnership with Profile. Profile is a leader in the big & tall and plus apparel space and offers an unmatched expertise in both,” said David Brooks, EVP, Action & Outdoor Sports, Lifestyle, Authentic.
The first Billabong big & tall and plus collections will be available in spring 2024 at major Big & Tall and Plus retailers as well as across various retailer e-commerce channels.
“We are proud to partner with Authentic to bring this active lifestyle brand to our robust distribution platform,” added Profile Ent. president, Frank Riech.