From Levi Strauss to straight fit and stone washing: the history and evolution of jeans

October is denim month. Accordingly, FashionUnited wants to highlight the background story Jeans and denim: everything you need to know about jeans.

Jeans have evolved into a versatile and fashionable item worn by people of all ages, and denim, the fabric they are made of, is an iconic material that has influenced fashion trends. Denim is known for its durability and unique appearance, achieved through a specific weaving process. But have you ever wondered how denim and jeans get their characteristic blue colour?

Or what the other distinguishable characteristics of jeans are? How do you properly take care of your favourite pair of jeans and maintain the item’s good condition even when wearing it a lot? Do you know what dyeing and finishing techniques are and can you name them? The article covers all of these questions and more. Furthermore, it talks about different jeans styles and fits and the sustainability aspects of the denim industry.

This article has been partially generated with an AI tool, and then edited by Veerle Versteeg.